Six Sigma is all about minimizing variability and defects. Defects in the sales sector of business include unsatisfied customers, cost of rework, inconsistent sales methodologies, and interaction with customers that is not purposeful. The more defects there are within Sales Channels, the more customers will be unsatisfied. Six Sigma certification educates employees working within a successful Sales team to not only identify the cause of defects within a process but also how to devise effective and statistically driven techniques to eliminate them. Employees trained in both Six Sigma and Sales can help design a flawless and customized Sales Process – leading to very satisfied repeat customers. By establishing a consistent sales methodology and process, you can decrease your company’s exposure to defects and unnecessary cost. Six Sigma Sales teams work together with Six Sigma Manufacturers to increase value of products or services so that customers are enticed to take action. Sales activities and characteristics are statistically analyzed to find and stop any source of variation from the root cause.
It may seem unrealistic to expect that any company can produce and sell a product or service with Six Sigma efficiency (99.9997%) but it is definitely possible as countless successful companies have proven. Six Sigma Sales is an essential component to reaching this goal as an organization-wide team with the objective of increasing customer action, and thus, simultaneously increasing profitability for the company. The most perfect product or service in the world will never be sold without efficient sales channels (a Six Sigma perfected and customized sales process). Six Sigma trained Sales Professionals are able to increase the quality of leads by streamlining sales channels and prompting customers to take action. Both Sales Teams and Six Sigma Professionals are all about generating predictable outcomes; when these forces are aligned, they become an unstoppable force driving a company’s sustained success.